All natural. 0 g trans fat. Fresh taste never sounded so great! Welcome to Krunchers! A kettle chip breakthrough that explodes with great flavor and krunchy texture. That's because we hand-pick premium potatoes, slice them to the ideal thickness and season them with the finest, all-natural spices. The result is that chip lovers say Krunchers! is better than their regular snack chip. Say good-bye to wimpy chips and bite into a Krunchers! Your mouth will say what your ears already heard. Fresh taste never sounded so great!